Anyone can put up a sign designating him or herself as a financial coach. NFEC coaches have proven that they meet the educational, experiential, and background criteria which ensure your security. The Certified Personal Finance Consultant (CPFC) designation indicates that the coach has a fiduciary commitment to your success and is obligated to act in your best interests.
Earning this designation means a coach has completed hundreds of hours of education; undergone comprehensive background checks; and passed a difficult examination. But that’s not all: CPFCs also must pass performance and implementation evaluations by conducting supervised coaching practice, then recording and documenting the outcomes of these coaching endeavors.