Parents’ and Children’s Money Survey: Parental Influence on their Children’s Future Finances

Childhood influencers are often root contributors to an adult’s financial situation. A person’s upbringing has important impact on his or her financial knowledge, behaviors, sentiment, and overall situation.

Parents are among the top financial influencers on a child’s life; yet the data show that most parents need help to better prepare their children for the financial realities of life.

Quick Nav

Results

Take the Survey

Additional Data

Social Media

Parents Play an Important Role in Developing Areas that Prepare Youth for Financial Self-Sufficiency

Financial Situation

Each child is born into different challenges that will have impact on their future financial situation.

Financial Behaviors

The behaviors people develop in childhood affect their future finances. Parents, the environment, advertisers, and peers all help shape a person’s behaviors.

Financial Sentiment

People’s financial attitudes and beliefs toward finances form at a young age and have powerful impact on their financial states.

Financial Education

Most kids never receive a high-quality financial education. For many kids, parents and schools fail to help them develop into self-sufficient individuals.