United for Financial Literacy℠:
Nurturing Economic Empowerment Through Financial Education Across the United States

The NFEC’s State Chapters are committed to helping people across the US gain access to financial education programming that helps them work toward financial wellness. To this end, we provide resources, advocacy campaigns, and local personal support to build scalable financial wellness initiatives.

The mission of the United for Financial Literacy℠ Initiative is to build sustainable, scalable economic empowerment programs that have a real impact on people’s lives at the community level.

Uniting & Empowering Communities – 3 Key Focus Areas for Impact:

United for Financial Literacy℠ empowers communities with practical financial education – to help people work toward financial self-sufficiency and security so they can achieve their personal American Dream.

The campaign mobilizes local financial wellness champions and provides them with the resources, training, and support they need to help people avoid common financial challenges.

1. Increasing Access to High-quality Financial Education Resources

Providing equitable access to high-quality financial education is fundamental to empowering individuals and communities to achieve financial wellness. The National Financial Educators Council (NFEC) is committed to bridging gaps in access by focusing on several key initiatives:

Sharing Best Practices

The NFEC has developed robust frameworks, tools, and strategies that help organizations implement effective financial education programs. By sharing these best practices, we aim to elevate the quality of financial education nationwide.

Qualified Educators

Effective financial education requires skilled instructors. The NFEC prioritizes training and certifying educators to ensure that they have the expertise to teach financial literacy concepts confidently and effectively.

Education Resources

Comprehensive financial education curriculum and online learning resources for kids, teens, and adults spanning all socioeconomic strata. The NFEC hosts one of the largest financial education libraries, offering diverse materials to meet the unique needs of individuals and communities.

Program Support Resources

Providing organizations with everything they need to conduct professional financial education programs – including measurement tools, personal support, and promotional materials – ensures consistent delivery of high-impact education.

By addressing these focus areas, we can close the access gap and provide everyone, regardless of their background, with the opportunity to build a secure and successful financial future. Together, we can make financial literacy a foundation for individual and community empowerment.

2. Advocacy and Raising Awareness for Financial Education

Advocacy is essential to make financial literacy a priority in schools, workplaces, and communities. Efforts in this area include:

Raising awareness ensures that financial education becomes a recognized and valued component of lifelong learning.

Policy Advocacy

Working with legislators to implement mandatory financial education in schools and expand funding.

Public Campaigns

Launching awareness initiatives to highlight the importance of financial literacy for individuals and families.

Media Outreach

Utilizing social media, news outlets, and influencers to amplify the message.

Community Events

Hosting workshops, webinars, and town halls to engage and educate the public.

3. Building Relationships to Sustain Financial Literacy Programming

Sustainable financial literacy programming depends on strong partnerships and collaboration. Key initiatives include:

Corporate Partnerships

Engaging businesses to sponsor programs, provide expertise, and support workforce education.

Nonprofit Collaborations

Partnering with community organizations to extend the reach of resources and training.

Government Alliances

Working with local, state, and federal agencies to secure funding and policy support.

Alumni Networks

Creating a community of past program participants to mentor and inspire new learners.

These relationships help create a robust ecosystem for long-term financial literacy education and impact.

State Spotlight: Massachusetts Financial Educators Council

Massachusetts was the fifth state chapter to launch in January 2024, thanks to the generous support of Ellis Cropper, Registered Representative, New York Life Insurance, ChFC®, CLTC®.

Since the campaign recently launched, the chapter placed heavy early focus on connecting with beneficiary groups to implement financial education programming, conducting state-specific campaigns to highlight the need for improving financial literacy, and developing an Advisory Board.

Advisory Board: Massachusetts Financial Educators Council

Mahendra Pattni

Head of Finance at Bill & Melinda Gates Medical Research Institute

Elizabeth Clark

Chief Information Officer (CIO) at Harvard Business School (HBS)

Ellis Cropper, founding member of the Massachusetts Financial Educators Council.

Ellis Cropper

Registered Representative, New York Life Insurance, ChFC®, CLTC®, Major, U.S. Army, Retired

Andrew Lendnal, Certified Financial Education Instructor, CFEI

Andrew Lendnal

Financial Wellness Expert, Banking and Financial Services Executive, Bestselling Author and Speaker

Mary Ellen Normen

Administrator for Business and Finance, Lincoln Public Schools

Jacqueline Collins

2021 National Business Teacher of the Year

Join The Movement

Beneficiaries
Receivers of resources & support.

Supporters
Promote the campaign across the community.

Join Advisory Board
Community leaders of local & state chapters.