Mobilizing a Global Force of Champions to Spread Financial Empowerment

The National Financial Educators Council has always been driven by a mission to give people the knowledge and guidance they need to foster maximum financial well-being. Now, as a Certified B Corporation, we are uniquely situated to realize that mission on a broad scale. We mobilize a global force of champions and advocates, empowering them with state-of-the-art training and resources, to spread the message and support communities worldwide with greater financial wellness.

The NFEC’s social vision is to create a world where people are informed to make qualified financial decisions and confidently take effective financial action that helps them meet their basic human needs while moving toward fulfilling their personal, family, and community goals.

Three primary values guide our work: empowerment, independence, and leadership.

We achieve empowerment by developing and mobilizing community champions armed with top-quality resources, knowledge, and processes to help their fellow community members work toward greater financial self-sufficiency and security.

We create entirely independent, unbiased financial wellness resources. We ground all our materials in empirical research, psychology, and educational methodology to set the standards for financial wellness promotion.

We exhibit leadership throughout the world as we conduct advocacy and raise awareness about the latest financial wellness knowledge. We take a creative, collaborative approach to advocacy and enlist influencer support to spread the message as widely as possible.

We take steps to ensure that our products, practices, employees, and certification programs meet top ethical standards. The NFEC sets the ethical benchmarks for the financial education and coaching industry in its Framework for Teaching Personal Finance, Educational Methodologies of Teaching Personal Finance, and Financial Coaching Standards & Code of Conduct.

We adopt ethical marketing, advertising, and consumer engagement practices, constantly incorporating consumer feedback into our products and customer service and offering a product/service guarantee.

Our people are key to making our vision a reality. The NFEC’s diverse team shares a focused passion for supporting the company mission of fostering financial well-being in communities around the world. Our virtual office environment and collaborative sharing platform support both individual and organizational success. We reward innovation and idea generation.

Further, we offer all our full-time employees and their families free, unlimited access to our complete set of financial education and training resources.

We are dedicated stewards of the environment. We limit our environmental footprint by recycling, relying on renewable energy sources, reducing energy use levels, and selecting environmentally-friendly vendors. We support team members to be part of the solution by sharing resources and offering employee incentives for environmentally-sustainable practices.

The NFEC’s social impact vision since inception extends to directly giving back in the communities we support. We donate financial education assets and in-kind services to individuals and organizations in need. We offer discounted programs and services to the underserved, such as low-income groups and the military. We encourage and support our team members to actively participate in community service by granting paid time off for volunteer contributions.