Public Awareness Campaigns for CFEI Graduates
The NFEC’s Public Awareness Campaign emphasizes the critical importance of choosing qualified financial educators. In a world where financial well-being depends on more than facts and presentations, this campaign highlights why credentials matter – ensuring that learners receive education that is accurate, engaging, and capable of producing real, lasting impact.
By spotlighting the Certified Financial Education Instructor (CFEI®) credential, the campaign calls attention to the risks of unqualified instruction and the benefits of working with professionals trained to the highest standards. Its goal is simple: to elevate expectations for financial education and make CFEI® the recognized mark of trust, competence, and impact.
Awareness Campaigns
The campaign leverages digital media, partnerships, and public relations efforts to raise awareness of the value of CFEI® professionals. Its goal is to ensure that individuals and institutions seeking financial education have access to instructors who meet the highest standards of competence, credibility, and impact.
Video Targeted Campaigns
We run video ads on YouTube and other social platforms, reaching individuals actively searching for financial educators and speakers. This outreach ensures that your credentials and services are visible where people are already looking for trusted professionals.
Search PPC Campaigns
Through Google Ads and other paid search platforms, we target keywords that connect directly with those seeking financial educators, speakers, and program partners. Your visibility increases exactly when and where demand exists.
Retargeting Campaigns
Visitors to NFEC websites and platforms are retargeted with ads that keep Certified Financial Education Instructors (CFEI®) top of mind. This strategy ensures that potential clients who have already shown interest are reminded of your services and credibility.
Podcast Marketing Campaigns
We purchase ad placements on select personal finance podcasts, aligning your credentials with trusted voices in the financial wellness conversation and extending awareness to engaged listeners.
