CFEC Business & Promotional Resources
In the first part of this course, you built your educational foundation and credibility. Now it’s time to solidify your business model and identify your marketing and funding sources. This step will help you sustain and scale your program so you can continue to help more people.
Many in the financial education space lack clear revenue and promotional strategies that support continued expansion. Becoming an effective consultant requires having a clear business model, online presence, and systems to gain exposure. The NFEC supports your efforts by providing resources and conducting promotions that help you bring a financial wellness program to your community.
Brand Development & Expert Positioning
Those recognized as experts in their field receive higher compensation and qualify for more opportunities. We provide the materials and services to ensure that NFEC Certified Financial Consultants have a professional image and brand. Highlighting your credibility and advocacy and demonstrating your professionalism will help you serve your community better.
Established companies have a distinct brand. If you already have a brand, your campaign director will review your overall business presence. For those without a brand, you will receive the materials, training, and resources to highlight your image as a financial education professional.
As a financial education professional, your ‘storefront’ is your web presence. The NFEC builds and hosts your own website that highlights your initiative in a professional manner. You also receive custom webpages on our national site. For those with existing websites – the NFEC provides resources you can add to your site. By the time you graduate, you will have an online image you can be proud of.
Our graduates leverage the NFEC’s reputation to launch and promote their initiatives. We work with you to secure your online reputation, co-promote advocacy campaigns, and launch media promotions to help you gain momentum.
The NFEC is the leading financial education company online, with over 300 keywords on the front page of Google Search. Our web team provides ongoing online and social media promotions for your program.
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